The global pet tracker market was valued at around $1.8 billion in 2023. Industry analysts anticipate the market to reach $4.2 billion by 2028, reflecting a healthy annual growth rate of 17-19%. This rapid growth represents both technological advancement and changing consumer attitudes toward the care of pets. The prevalence of smart pet trackers also fuels the development of pet enterprises. In this blog, we will showcase the worldwide top 10 manufacturers of pet trackers and have a prediction of the developing trend of pet tracking devices.
Top 10 Worldwide Manufacturers of Smart Pet Tracker
Next, we list the top 10 global manufacturers of smart pet trackers and have a revised analysis of them.
Tractive
Founded in Austria in 2012, Tractive specializes in GPS tracking solutions for pets. While maintaining its core GPS technology expertise, the company has successfully expanded into health monitoring features, establishing itself as a market leader with diverse product offerings.
Whistle
Operating under Mars Petcare’s ownership in the USA, Whistle integrates location tracking with comprehensive pet health monitoring. Their flagship product, Whistle Go Explore, features innovative elements like built-in night lights and proactive health alerts. Through strong partnerships with veterinarians, the company has enhanced its health monitoring capabilities.
Fi
Based in New York, Fi entered the smart collar market with a focus on GPS-enabled solutions. Their products excel in precise tracking and health monitoring, with particular emphasis on durability and extended battery life.
Beardpet
This outstanding Chinese pet electronics company manufactures pet trackers alongside other pet care products such as water fountains and feeders. Focusing on user-friendly, affordable tracking devices, Beardpet continuously innovates and expands its product line based on customer feedback.
Garmin
Leveraging its extensive navigation expertise, this USA-based company applies its GPS technology experience to pet tracking solutions. Garmin caters to both professional users and hunters, distinguishing itself with a no-subscription model for tracking devices.
Jiobit
Founded in Chicago, USA, Jiobit develops versatile tracking solutions for both pets and family members. Their products are characterized by compact design and multiple tracking technologies, with a strong emphasis on security and encryption.
Dogtra
Originally from South Korea and now operating globally, Dogtra specializes in professional-grade tracking equipment with extended-range capabilities. The company serves both professional trainers and dedicated pet owners.
MewoFun
This Shenzhen-based pet tech startup focuses on budget-friendly tracking solutions. MewoFun targets emerging markets with affordable pet technology, offering basic GPS trackers and simple activity monitors.
Petkit
Established in China, Petkit has grown into a comprehensive smart pet care brand. Their trackers feature long battery life and durable designs, combining tracking technology with health monitoring. While maintaining a strong domestic market share, the company has successfully expanded internationally.
Petcube
Starting in the USA with smart pet monitoring solutions, Petcube has evolved to include GPS tracking with integrated features. Their products combine tracking functionality with broader pet care features, including interactive mapping and audio capabilities.
Here’s a comprehensive table:
| Company | Founding Year | Major Products | Country |
| Tractive | 2012 | GPS trackers, Health monitors | Austria |
| Whistle | 2012 | Smart trackers, Health monitors | USA |
| Fi | 2017 | Smart collars, GPS trackers | USA |
| Beardpet | 2018 | Pet trackers, Water fountains, Feeders | China |
| Garmin | 1989 | GPS collars, Navigation devices | USA |
| Jiobit | 2015 | GPS trackers, Family trackers | USA |
| Dogtra | 1983 | Professional trackers, Training Equipment | South Korea |
| MewoFun | 2019 | Basic GPS trackers, Activity monitors | China |
| Petkit | 2013 | Smart trackers, Pet care devices | China |
| Petcube | 2012 | GPS trackers, Pet cameras | USA |
The Developing Trend of the Pet Tracker Market
The robust growth of those pet tracking enterprises demonstrates the great potential of the pet tracker market. Here, we also provide you with several possible developing trends and advancements in the smart pet tracker.
Smart Integration and IoT Connectivity
Simple GPS location services are no longer sufficient for pet tracking. Smart home systems and pet healthcare platforms are becoming more integrated with modern devices. Pet tracking devices are connected to apps, smart speakers, and home automation systems. Next, the focus will be on building large-scale pet care ecosystems where tracking devices can share data with veterinary practices and other care providers.
Health Monitoring Enhancement
Health monitoring features have become a common feature in pet tracking devices. The newest models feature sensors that monitor vital signs, sleep patterns, and activity levels. Smarter algorithms enable the identification of abnormal behaviors that could indicate health problems. The current trend is in line with the growing interest in preventive medicine, which enables early identification of potential health issues in pets.
Artificial Intelligence Implementation
AI technology is enhancing the ability to monitor pets. Machine learning algorithms have expanded to investigate pet behavior and offer personalized insights. Future trackers will be able to predict pet behavior and health more accurately. AI addresses two crucial consumer concerns: improving battery life and accuracy in location.
Subscription Service Evolution
Hardware-based subscriptions are increasingly combining with ongoing services in the market. Subscriber packages commonly consist of cellular data access, health tracking information, and medical visits to veterinarians. Enterprises are investigating subscription models that can be flexible to meet different user preferences and financial constraints.
Design and Usability Improvements
The primary objective of manufacturers is to produce devices that are more comfortable and durable. Newer models are lighter, have longer battery life, and are more resistant to water. The trend of miniaturizing devices for smaller pets and cats is still on the rise. Devices are becoming more accessible to individuals of all ages due in part to the intuitive user interface.
The changes indicate a market that is moving towards more integrated pet care solutions while still offering flexibility for users across different budgets and needs. It still focuses on functionality, making devices more user-friendly and easier to use.
Last words
The smart pet tracker market is experiencing significant growth. From established companies like Tractive to emerging players like Beardpet, manufacturers are actively innovating in this field. These companies offer diverse solutions, from basic GPS tracking to advanced health monitoring features. Moreover, the market also shows promising trends in smart integration and health monitoring.
As a leading manufacturer in this dynamic market, Beardpet continues to develop user-friendly and affordable pet-tracking solutions. We understand your concerns about pet safety and health monitoring. Therefore, we invite you to explore our latest powerful smart pet trackers: Dog GPS Tracker V41 and Dog Tracking Collar V43. Please feel free to contact us to learn more about our products. Our team is ready to help you find the perfect tracking solution for your beloved pets.
